The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Guide Dog Agency: TBWA\ESPAÑA / MADRID Client: SONY PLAYSTATION Category: Collateral / P.O.P. and In-Store - Single
SPACE ROCKET STICKERS Agency: Abbott Mead Vickers BBDO / London Client: MUSEUM OF CHILDHOOD Category: Collateral / P.O.P. and In-Store - Single
Golf, now with tracking system as standard. Agency: AlmapBBDO / São Paulo Client: Volkswagen Category: Collateral / P.O.P. and In-Store - Single
Blue Speedlines Agency: BBDO/Proximity Malaysia / Kuala Lumpur Client: BMW Malaysia Category: Collateral / P.O.P. and In-Store - Single
Taxidermy TV POS Poster Agency: borders perrin norrander / portland Client: Columbia Sportswear Category: Collateral / P.O.P. and In-Store - Single
Field Guide to good Motoring Agency: Butler, Shine, Stern & Partners / Sausalito Client: MINI Category: Collateral / P.O.P. and In-Store - Single
Brunette Agency: DDB / Auckland Client: SSL - Durex Category: Collateral / P.O.P. and In-Store - Single
Boxing Helmet Agency: DDB London / London Client: Harvey Nichols Summer Sale Category: Collateral / P.O.P. and In-Store - Single
Lightbulb Dispenser Agency: DDB London / London Client: Philips Category: Collateral / P.O.P. and In-Store - Single
Orange Agency: Leo Burnett / Bangkok Client: Clima Bicycle Lock Category: Collateral / P.O.P. and In-Store - Single
$8.99 a Minute Agency: Lowe New York / New York Client: Museum of Sex Category: Collateral / P.O.P. and In-Store - Single
Flasher Flood Agency: Ogilvy Malaysia / Kuala Lumpur Client: Carrefour Malaysia Category: Collateral / P.O.P. and In-Store - Single
Warehouses Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: Nissan Interstar Category: Collateral / P.O.P. and In-Store - Single
Actively Safe Pop-Up Book Agency: Team One / El Segundo Client: Lexus Category: Collateral / P.O.P. and In-Store - Single
Laser Agency: Zapping/M&C Saatchi / Madrid Client: Miramax / Buenavista España Category: Collateral / P.O.P. and In-Store - Single

2008 Advertising Bronze Pencil

TBWA\ESPAÑA / MADRID

SONY PLAYSTATION

Guide Dog

Collateral / P.O.P. and In-Store - Single

08018A

2008 Advertising Merit Award

Abbott Mead Vickers BBDO / London

MUSEUM OF CHILDHOOD

SPACE ROCKET STICKERS

Collateral / P.O.P. and In-Store - Single

08206A

2008 Advertising Merit Award

AlmapBBDO / São Paulo

Volkswagen

Golf, now with tracking system as standard.

Collateral / P.O.P. and In-Store - Single

08207A

2008 Advertising Merit Award

BBDO/Proximity Malaysia / Kuala Lumpur

BMW Malaysia

Blue Speedlines

Collateral / P.O.P. and In-Store - Single

08208A

2008 Advertising Merit Award

borders perrin norrander / portland

Columbia Sportswear

Taxidermy TV POS Poster

Collateral / P.O.P. and In-Store - Single

08209A

2008 Advertising Merit Award

Butler, Shine, Stern & Partners / Sausalito

MINI

Field Guide to good Motoring

Collateral / P.O.P. and In-Store - Single

08210A

2008 Advertising Merit Award

DDB / Auckland

SSL - Durex

Brunette

Collateral / P.O.P. and In-Store - Single

08211A

2008 Advertising Merit Award

DDB London / London

Harvey Nichols Summer Sale

Boxing Helmet

Collateral / P.O.P. and In-Store - Single

08212A

2008 Advertising Merit Award

DDB London / London

Philips

Lightbulb Dispenser

Collateral / P.O.P. and In-Store - Single

08213A

2008 Advertising Merit Award

Leo Burnett / Bangkok

Clima Bicycle Lock

Orange

Collateral / P.O.P. and In-Store - Single

08214A

2008 Advertising Merit Award

Lowe New York / New York

Museum of Sex

$8.99 a Minute

Collateral / P.O.P. and In-Store - Single

08215A

2008 Advertising Merit Award

Ogilvy Malaysia / Kuala Lumpur

Carrefour Malaysia

Flasher Flood

Collateral / P.O.P. and In-Store - Single

08216A

2008 Advertising Merit Award

TBWA\Hunt\Lascaris - Johannesburg / Sandton

Nissan Interstar

Warehouses

Collateral / P.O.P. and In-Store - Single

08217A

2008 Advertising Merit Award

Team One / El Segundo

Lexus

Actively Safe Pop-Up Book

Collateral / P.O.P. and In-Store - Single

08218A

2008 Advertising Merit Award

Zapping/M&C Saatchi / Madrid

Miramax / Buenavista España

Laser

Collateral / P.O.P. and In-Store - Single

08219A

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